Reseller Program Policies and Procedures

This document detailed a single-tier channel program providing specifics on what the manufacturer and the reseller are required to contribute to the business relationship.

I have provided the table of contents for the Reseller Program Policies & Procedures below to give a general idea of the extent of the program and what it covered.

TABLE OF CONTENTS

INTRODUCTION	4
POLICIES	5
Reseller Selection	5
Authorized Resellers	6
Reseller Level Classification System	6
Territory / Market	9
Field Sales Assistance	9
Sales Training	9
Technical Training	10
Pricing	10
Volume Discount Pricing based on Annual Commitment	10
Demonstration Equipment	11
Demonstration Personnel	11
Service	11
Collateral Information	11
Authorized Reseller Listing on the ViewCast Web Site	11
Promotional Reseller Campaigns	12
Reseller Newsletter	12
CO-OP Marketing	12
Quarterly Reports	12
PROCEDURES	14
Authorized Reseller Selection	14
Training	14
Pricing	15
Demonstration Equipment	15
Demonstration Equipment Discounts	15
Extended Payment Terms	15
Extended Payment Conditions	15
Ongoing Maintenance and Updates	15
Service	16
Return Materials Authorization (RMA) Process	16
Standard Hardware Warranty Policy	16
Tech Support Contacts	16
RMA Information	16
RMA Confirmation	17
RMA Return Shipment	17
RMA Turnaround Time	18
Advance Replacement	18
RMA Closing Procedure	19
RMA Out-Of-Warranty	19
Repair or Replacement	19
Repair or Replacement Fees	19
Payment Method	20
Order Processing	20
Terms of Payment	21
Online Marketing Support and Product Literature	21
CO-OP Promotional Marketing Program	22
CO-OP Allowance Accrual	22
Items Excluded from CO-OP Eligibility	22
Using Your CO-OP Allowance	22
Building CO-OP Allowance	23
Loss of CO-OP Allowance	23
SAMPLE FORMS	24